REPORT Ice Cream Market Trends in the US and Canada

July 18, 2024 – This report examines trends in both dairy and non-dairy ice cream globally, including macro trend context, market size and trends, top company share and profiles, consumer insights and new product launch trends. It details category sales and ingredient use trends, overall and for dairy vs. non-dairy ice cream, it summarizes top drivers of dairy vs. non-dairy ice cream perceptions, penetration and eating frequency differences, t compares the popularity of dairy vs. non-dairy claims among consumers and the top claims being cited on packaging, as well as emergent claims.

Key takeaways are summarized and innovation opportunities are highlighted based on observations and insights from the report.

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